Why are some people so much better than others at talking their way into a job or out of trouble? What makes some advertising jingles cut through the clutter of our crowded memories? What's behind winning campaign slogans and career-ending political blunders? Why do some speeches resonate and endure while others arc forgotten moments after they are given?
The answers lie in the way words are used to influence and motivate, the way they connect thought and emotion. And no person knows more about the intersection of words and deeds than language architect and public-opinion guru Dr. Frank Luntz. In Words That Work, Dr. Luntz not only raises the curtain on the craft of effective language, but also offers priceless insight on how to find and use the right words to get what you want out of life. Whether your goal is to boost company sales, win political office, inspire your employees, or get that raise you deserve, Dr. Luntz has something instructive to say about how language can help. Learn about the phenomenon of transforming mere words into an effective arsenal for the war of perception we all wage each and every day.
DR FRANK LUNTZ was named the "hottest pollster in America" by the Boston Globe, and "has a special expertise, one that happens to be in demand these days" according to The New York Times. He is sought by CEOs of Fortune 100 companies, political candidates, public advocacy groups, and world leaders - just about anyone who wants to know how to say things better and more effectively. Dr. Luntz has supervised more than 1,200 surveys and focus groups in twenty countries, and has engineered some of the most potent political and corporate campaigns of the last decade.
Normal, in-store physical product price: $29.98
In today’s hectic work environment, the chances are that you have way too much to do and too little time to get it done. No matter how accomplished and capable you are, achieving your goals can seem almost insurmountable.
Why is it that some people consistently seem to get more done than others? The answer is that they know how to set specific, achievable goals for themselves . . . and then follow through on them.
This revised and updated audio edition of Goal Setting offers listeners practical tools and powerful techniques on how to set a goal, make a plan, and achieve an objective.
The audio book teaches you how to:
act upon your objectives in a precise, targeted way •
recognize obstacles and overcome them •
become more assertive •
change counterproductive behavior •
establish priorities, and make the most of your time •
Achieving goals takes hard work and discipline, but it can be done.
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One of the leading performance consultants in America, Dr.Bob Rotella has tutored some of golf's greatest players including Nick Price, Tom Kite, David Duvall, and Brad Faxon. Now Rotella, or "Doc", as most players refer to him, shares his wisdom on the most mental aspect of the game - putting. In Putting Like A Genius, Rotella tells you how to tune out extraneous factors such as anger, fear and other emotional responses that often cause you to leave the ball short or run it by the hole. Rotella's tips feature a series of exercises and techniques that will help you visualize success on the green and gain more confidence in your putting stroke. And his conversional style and straightforward approach make his audio programme an indispensable tool for every golfer. Filled with inspiring stories and tremendous insight, Putting Like A Genius will improve your game, and make it more enjoyable.
Normal, in-store physical product price: $14.00
In the most extraordinary journey Ann Rule has ever undertaken, America's master of true crime has spent more than two decades researching the story of the Green River Killer, who murdered more than forty-nine young women. For twenty-one years, the Green River Killer carried out his self-described "career" as a killing machine, ridding the world of women he considered evil. His eerie ability to lure his victims to their deaths and hide their bodies made him far more dangerous than any infamous A few men eventually emerged as the prime suspects among an unprecedented forty thousand scrutinized by the Green River Task Force. Still, there was no physical evidence linking any of them to the murders until 2001, when investigators used a new DNA process on a saliva sample they had preserved since 1987, with stunning results. Green River, Running Red is a harrowing account of a modern monster, a killer who walked among us undetected. It is also the story of his quarry of who these young women were and who they might have become. A chilling look at the darkest side of human nature, this is the most important and most personal audiobook of Ann Rule's long career.
Normal in-store, physical product price: $29.95
The powerful Newbury Award-winning classic.
A landmark in children's literature, winner of the 1970 Newbery Medal , and the basis of an acclaimed film Sounder traces the keen sorrow and the abiding faith of a poor African-American boy in the 19th-century South. The boy's life is changed forever when his father is caught stealing a ham to feed his starving family. His dog, Sounder, is wounded in the incident and waits faithfully for his master to come home. Read by Avery Brooks, this timeless and compelling parable will move listeners of all ages.
" Blues riffs and Brooks's soulful singing set the tone and enhance the tale. This bittersweet saga, richly told by Brooks, will remain in listeners' hearts and minds long after the final line is heard . " --- AudioFile
William H. Armstrong grew up in Lexington, Virginia. He graduated from Hampden-Sydney College and did graduate work at the University of Virginia. He taught ancient history and study techniques at the Kent School for fifty-two years. Author of more than a dozen books for adults and children, he won the John Newbery Medal for Sounder in 1970 and was awarded an honorary Doctor of Letters degree from Hampden-Sydney College in 1986.
Avery Brooks is an accomplished actor, director, musician, and teacher. His credits include the television role of Captain Benjamin Sisko on Star Trek: Deep Space Nine . He served as the National Black Arts Festival's Artistic Director throughout the 1990s and is an Associate Professor of Theater Arts at Rutgers University.
Normal in-store, physical product price: $17.95
